Viceroy bolsters leadership team amid accelerated brand growth

Luxury edifice radical Viceroy Hotels & Resorts has bolstered its planetary enactment squad with 4 caller appointments arsenic the institution undergoes accelerated marque growth.

The summation of 4 caller members follows the caller assignment of Arash Azarbarzin arsenic main enforcement serviceman to usher the brand’s planetary maturation and operational expansion.

Under Azarbarzin’s direction, Viceroy is engaged successful respective caller edifice openings and residential developments worldwide, unneurotic with caller partnerships crossed its portfolio.

According to the company, the caller hires bring acquisition successful commercialized strategy, luxury sales, marketing, wellness, and nutrient and beverage. This radical strengthens Viceroy’s presumption for maturation and supports its absorption connected impermanent experiences.

Patrick Pahlke assumes the relation of main commercialized serviceman portion David Solis becomes vice president of planetary luxury and leisure sales. In addition, Megan Mulholland joins arsenic elder vice president of marque selling and wellness, and Shel Buhler has taken connected the presumption of vice president of nutrient and beverage.

Pahlke has handled commercialized enactment roles astatine Sage Hospitality Group, Hyatt International, Two Roads Hospitality, and Proper Hospitality. He has acquisition successful commercialized strategy and marque improvement acquired from markets successful Asia, Europe, and the US.

Solis held elder income positions astatine Four Seasons Hotels & Resorts, Edition Hotels, Virtuoso, Kerzner International, and Ultimate Jet Vacations. At Viceroy, helium volition nonstop luxury question income initiatives connected a planetary scale.

Mulholland has antecedently worked astatine THE WELL and Starwood Hotels & Resorts. She volition negociate planetary marque strategy, selling activities and wellness programming for Viceroy’s properties astir the world.

Buhler had led marque strategy and communications astatine Aparium Hotels and served successful enactment roles astatine Thompson Hotels, Destination Hotels, Joie de Vivre, and Alila. She present oversees nutrient and beverage operations for the company.

Azarbarzin said: “Looking ahead, my absorption volition beryllium connected expanding Viceroy’s planetary footprint and mounting caller benchmarks for immersive hospitality, and ensuring each Viceroy destination creates lasting memories for our guests.”

The institution precocious opened Viceroy astatine Ombria Algarve successful Portugal and announced projects underway successful Sun Valley, Idaho, arsenic good arsenic planned launches successful regions crossed the US, Mexico, Africa, and the Caribbean.

"Viceroy bolsters enactment squad amid accelerated marque growth" was primitively created and published by Hotel Management Network, a GlobalData owned brand.