Breea Milburn has been a Stitch instrumentality since the beginning.
As a child, she got hooked aft seeing the mischievous bluish alien clang the 4th partition and disrupt scenes from classical Disney films specified arsenic “The Lion King” and “Aladdin” successful the trailers for the archetypal 2002 animated movie, “Lilo & Stitch.”
Now astatine 32 years old, the South Carolina nonmigratory has amassed a postulation of Stitch merchandise — including pins, plush dolls and a purse that makes it look similar he’s attached to her hep — mostly fixed to her by household and friends.
Although Milburn loves Stitch’s troublemaking ways, she said she besides appreciates the superior themes the movie tackles by pursuing a young girl’s adventures and struggles successful Hawaii with her sister aft their parents’ death.
Stitch is thrown successful arsenic the “humor constituent successful what’s truly a acheronian story, but besides a much realistic communicative that I deliberation tin resonate much with people,” she said. “This is much than conscionable a quality that’s axenic chaos.”
Milburn, and the legions of Stitch aficionados similar her, are wherefore Walt Disney Co. whitethorn beryllium astir to person its adjacent $1-billion blockbuster movie.
The caller live-action remake, retired this weekend, is expected to haul successful $120 cardinal to $150 cardinal done Monday astatine the home container office, according to analysts’ estimates. That would beryllium an bonzer success, particularly coming aft Disney’s latest redo of an animated classic, “Snow White,” flopped badly.
It’s each the much astonishing due to the fact that the 2002 “Lilo & Stitch” was lone a humble box-office performer, grossing a full of $273 cardinal worldwide.
That movie came during a fallow play aft the alleged Disney renaissance that created acclaimed animated films specified arsenic “The Little Mermaid,” “Beauty and the Beast” and “Tarzan.” There are nary imperishable rides successful Disney’s taxable parks focused connected Stitch to support him perpetually successful the nationalist eye.
The assemblage for the caller movie, which outgo an estimated $100 cardinal to produce, is expected to beryllium multi-generational, with children well-represented alongside millennials who were kids erstwhile the 2002 movie came out, said Alan Bergman, co-chairman of Disney Entertainment. Although the quality has its strongest entreaty among girls, Disney is banking connected boys showing up too.
“We bash judge with this movie, we person the accidental to get everybody,” helium said. “To bash the benignant of container bureau that I deliberation we’re going to do, you request to get everybody, and I bash judge we will.”
Stitch has go an improbable prima among Disney‘s characters. The bluish alien is truthful fashionable that helium ranks successful the apical 10 best-selling Disney franchises, alongside stalwarts specified arsenic Mickey and Minnie Mouse, the princesses, Star Wars and Marvel, the institution said.
The “Lilo & Stitch” franchise, which includes immoderate animated series, TV films and direct-to-video movies, has driven 546 cardinal hours of planetary viewership connected Disney+, with the archetypal 2002 movie accounting for much than fractional of that. Viewership of the “Lilo & Stitch” catalog besides has gone up importantly each year, based connected the hours streamed, Disney said.
On the retail side, income of Stitch-themed merchandise totaled astir $2.6 cardinal past year. Some existent highlights are collectible Spam cans, a much than 4-foot-tall distant controlled inflatable, Stitch canine costumes and “Lilo & Stitch”-inspired constitution sets.

Lilo and Stitch creation successful a inactive from the 2002 animated film.
(Disney)
Bergman said Stitch’s enduring popularity “definitely” played a relation successful green-lighting the live-action film. And determination could beryllium much to come.
“This spot lends itself to more, and we’re figuring retired precisely what that is,” Bergman said. “Clearly, the characters person stood the trial of time, and this [film] is going to reinvigorate the franchise yet again.”
So what is it astir this koala-esque alien who picks his chemoreceptor with his ain lingua that has resonated with consumers for much than 2 decades?
Although Stitch is often described arsenic a fun-loving cause of chaos, his deeper characteristics marque him not truthful antithetic from different Disney heroes, said Lindsay Hahn, an adjunct prof of connection astatine the University astatine Buffalo, State University of New York.
As a media scientist who focuses connected morality and has researched much than 730 Disney movies, Hahn recovered that the Disney leader prototype is often consenting to interruption the rules if that’s what’s indispensable to assistance others. (Think of Mulan, who flouts authorization and enlists successful the service to prevention her father.)
Stitch’s dedication to household and attraction for others — successful summation to his commotion-making ways — puts him squarely successful that mold, she said.
“In galore ways, helium checks each of those boxes rather perfectly,” Hahn said. “He conscionable tends to bash it successful a mode that seems possibly a small much extracurricular the emblematic Disney leader due to the fact that he’s seemingly unpredictable and cute.”
Stitch’s accent connected uncovering his spot successful the satellite besides whitethorn beryllium a origin successful his oddly relatable appeal, said Tamar Rimmon, vice president of probe and analytics strategy astatine Fandom, which hosts accusation pages connected amusement topics.
“There’s this affectional connection. The full taxable of uncovering your ain family, I think, is thing that truly resonates successful our existent culture, particularly with millennials and Gen Z,” she said.
Out of astir 2,000 Disney franchise communities, “Lilo & Stitch” has ranked successful the apical 20 for the past 5 years, according to information from Fandom. Stitch, successful particular, was the 11th astir fashionable Disney quality connected Fandom successful the past year, and the 21st astir fashionable quality implicit the past 5 years, the institution said. (Rankings are based connected leafage views connected Fandom’s site.)
In 2024, Stitch was mostly surpassed lone by characters who were featured successful caller movies, including the emotions from Disney-Pixar’s “Inside Out 2,” Scar and Mufasa from “The Lion King” and Moana. The lone 3 older characters that bushed Stitch were Mickey Mouse, Stitch’s pistillate counterpart Angel, and Elsa from the animated deed “Frozen.”
“There are perpetually caller [intellectual properties] that volition travel and unseat characters who travel from older movies,” Rimmon said. “But that’s what I deliberation speaks adjacent much powerfully to the staying powerfulness of Stitch.”
That benignant of lasting popularity reminds Milburn, the Stitch fan, of different salient and highly merchandiseable quality who isn’t tied to existent movie oregon TV — Hello Kitty.
“It’s that acquainted face,” she said. “Just by his sanction and his cuteness alone, helium has been capable to seizure generations and generations.”