Stellantis cuts French prices in bid to rebuild market share

Netherlands-based carmaker Stellantis is lowering conveyance prices successful France arsenic it attempts to retrieve mislaid marketplace share.

The institution is reducing prices connected Fiat, Opel and Peugeot models portion reviewing operations worldwide.

At a media event, arsenic reported by Bloomberg, Xavier Duchemin, caput of Stellantis successful France, said a caller woody had been launched for the Fiat Pandina astatine €9,990 ($11,973) nether definite conditions.

He added that determination are besides cheaper leasing options for vehicles including the Peugeot 208 metropolis car.

Petrol versions of the Opel Corsa person besides been repriced, with the introduction constituent chopped to €15,900 from €20,900.

Chief enforcement serviceman Antonio Filosa, who assumed the relation successful June, has initiated terms reductions crossed the radical to stabilise brands specified arsenic Jeep and Peugeot aft marketplace stock losses during the tenure of his predecessor, Carlos Tavares.

Filosa has outlined plans for billions of dollars of concern successful the US, portion Stellantis grapples with excess capableness successful Europe and expanding contention from Chinese manufacturers.

The radical runs 12 factories successful France, and Filosa is expected to unveil a caller strategical program successful the archetypal fractional of the year.

Duchemin added that Stellantis is besides seeking to grow its trader web successful Paris aft antecedently pulling backmost from metropolis centres.

Passenger car and van output successful France climbed to 661,000 units past year, up from 569,000 successful 2024, supported by stronger accumulation astatine sites including Sochaux successful eastbound France, wherever the Peugeot 3008 and 5008 models are built.

Last December, Filosa argued that the European Commission’s updated conveyance emissions regulations bash not supply a wide maturation strategy for the EU car industry, making it much hard for the radical to warrant further concern successful Europe.

He had earlier suggested that Stellantis mightiness boost its European spending if the planned 2035 phase-out of petrol engines were relaxed.

"Stellantis cuts French prices successful bid to rebuild marketplace share" was primitively created and published by Just Auto, a GlobalData owned brand.

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