Lloyds confirms plan to scrap 173-year-old Halifax brand

Lloyds Banking Group volition regenerate the Halifax marque with Lloyds, with existing Halifax customers owed to determination to the Lloyds app successful the months up and their accounts acceptable to beryllium relabelled implicit time.

The determination follows earlier speculation successful May.

Under the plan, Halifax volition nary longer instrumentality connected caller relationship openings, portion its subdivision web volition beryllium renamed Lloyds.

Bank of Scotland is unaffected and volition proceed to service customers successful Scotland with the aforesaid offering.

Halifax and Bank of Scotland person some been portion of Lloyds Banking Group since 2009.

Since the commencement of 2025, customers tin negociate each radical accounts via immoderate branch, the unified app, oregon a azygous telephone call.

Lloyds said galore Halifax customers already usage the Lloyds app, and unit successful Halifax and Lloyds branches already assistance customers of some brands.

The slope said determination are nary caller changes to subdivision plans already announced, and nary occupation cuts linked to the move.

During 2027, Halifax branches volition either beryllium converted to Lloyds or, wherever different subdivision is nearby, customers volition beryllium directed to an existing Lloyds tract successful the aforesaid area.

Lloyds precocious invested £116m ($154.6m) successful its Trinity Road bureau successful Halifax municipality centre, wherever 3,000 employees are based.

Over the adjacent fewer days and weeks, it volition statesman contacting customers straight done channels including the Halifax app, online banking, email and post.

Account numbers and benignant codes volition not change, the slope said. It besides said determination volition beryllium nary alteration to Financial Services Compensation Scheme cover.

The radical said that it volition not inquire customers to determination funds, marque transfers oregon disclose information details arsenic portion of the change.

Once their Halifax accounts are managed done Lloyds, they volition beryllium capable to instrumentality Lloyds products for renewals, upgrades oregon downgrades without changing their benignant codification oregon relationship number.

Halifax mortgages volition proceed to beryllium offered done intermediaries until 2027, erstwhile Halifax Intermediaries volition beryllium renamed Lloyds Intermediaries.

Lloyds Banking Group Consumer Relationships CEO Jas Singh said: "As Halifax changes to Lloyds, our Halifax customers volition support everything they cognize and emotion contiguous – the aforesaid fantastic app design, the aforesaid affable faces successful our branches – adjacent the aforesaid benignant codification and relationship number. But arsenic Lloyds customers, they'll get the champion innovation and experiences we offer."

In May, the Financial Times reported that Santander is preparing to region the TSB sanction from Britain's precocious streets pursuing its acquisition of the UK retail bank, ending a marque past that stretches backmost much than 215 years.

"Lloyds confirms program to scrap 173-year-old Halifax marque " was primitively created and published by Retail Banker International, a GlobalData owned brand.