Atour Lifestyle Q4 Earnings Call Highlights

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Atour Lifestyle (NASDAQ:ATAT) outlined advancement connected its edifice enlargement and fast-growing retail concern during its 4th fourth and full-year 2025 net call, portion absorption emphasized a continued absorption connected “user-first” acquisition and brand-building amid what it described arsenic a maturing and progressively rational question and user situation successful China.

Founder, Chairman, and CEO Wang Haijun said 2025 marked the completion of the company’s “Chinese Experience, 2,000 Premier Hotels” strategical initiative, noting the institution reached its standard people of 2,000 premier hotels. Wang besides highlighted that Atour’s retail concern continued to grow and accounted for “nearly 40%” of full radical revenue, with Atour Planet reinforcing what helium called its starring presumption successful China’s slumber market.

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Looking ahead, absorption launched a caller three-year strategical program called “Chinese Experience, Brand-Led Excellence.” Wang said acquisition volition stay the cornerstone of the company’s development, portion marque volition service arsenic the anchor for semipermanent growth. He added that Atour intends to deepen the synergy betwixt its edifice and retail businesses and fortify affectional connections with users done multi-scenario offerings.

In the 4th quarter, Atour reported RevPAR of RMB 335.7, which absorption said represented 99.6% of the level successful the aforesaid play of 2024, with sequential improvement. Occupancy (OCC) reached 98.8% of the prior-year level and ADR was 101.5% of the prior-year level. For mature hotels successful cognition for much than 18 months, RevPAR was 96% of the prior-year level, with OCC astatine 97% and ADR astatine 99.6% of the aforesaid play of 2024.

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Atour opened 488 caller hotels successful 2025. By the extremity of the 4th quarter, the fig of hotels successful cognition reached 2,015, a 24.5% year-over-year increase. The pipeline of hotels nether improvement stood astatine 779.

On distribution, absorption said the halfway CRS transmission remained unchangeable and accounted for 62.9% of full country nights sold successful the 4th quarter, portion firm members contributed 20.8% of country nights during the quarter.

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Management discussed developments crossed respective brands. Wang said Atour 4.0 was upgraded into an autarkic brand, Atour Origin, which aims to harvester business-travel functionality with a vacation-like ambience. For full-year 2025, absorption said RevPAR for Atour Origin hotels successful cognition exceeded RMB 430. At the clip of the call, 55 Atour Origin hotels were successful operation, with “over 50” projects successful the pipeline.