UBS Reiterates Neutral on Apple (AAPL) as App Store Growth Slows

1 day ago 6

Ghazal Ahmed

Thu, December 11, 2025 astatine 10:23 AM CST 1 min read

Apple Inc. (NASDAQ:AAPL) is 1 of the Hot AI Stocks connected Wall Street’s Radar. On December 9, UBS expert David Vogt reiterated a Neutral standing connected the banal with a $280.00 terms target. Firm analysts clasp a neutral stance connected the banal owed to slowing App Store maturation momentum and pugnacious December comps contempt FX tailwind.

Based connected information from Sensor Tower, Apple’s App Store gross successful November grew an estimated 6% connected a reported basis. This maturation follows a maturation of astir 7% and 9% successful September and October, respectively.

On a Foreign Exchange Neutral basis, App Store gross accrued an estimated 5% year-over-year since currency was a tailwind. The steadfast further noted that App Store faces an estimated 12% examination hurdle successful December. This is little than the mid-teens comparisons from caller months but is inactive “not an casual hurdle successful our view.”

“On a QTD basis, reported App Store is tracking astatine ~7% (~6% FXN). Therefore, we estimation that reported App Store volition person to turn successful the mid-teens for Dec-25 4th maturation to scope astatine slightest double-digits.”

Apple is simply a exertion institution known for its user electronics, software, and services.

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READ NEXT: 10 AI Stocks Making Headlines connected Wall Street and 12 Must-Watch AI Stocks connected Wall Street. 

Disclosure: None.


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